MBTI® Colour Guide

The colourful world of personality type

Ever wondered why the MBTI type material is so colourful?

Research shows that using colour in a consistent and meaningful way can aid learning and understanding. Given that one of our aims is to make MBTI personality type memorable, useful and accessible, we use specific colours to help you recall your dominant process/function and other type dynamics insights at a glance.

Want to learn more about our colours? Read our blog on the colourful world of personality type or visit our type dynamics pages.

Alternatively, download your free guide to the origins and use of colour in MBTI material.

If you’re interested in the application of the MBTI framework in your organisation, or gaining your MBTI qualification, then get in touch.