1. Home
  2. About The Myers-Briggs Company
  3. News
  4. Defining success

Defining success

bChannels develops new leadership framework – read OPP's latest case study

After expanding quickly, Oxford-based bChannels needed a new leadership framework to accommodate an ambitious growth plan

What does successful leadership look like?

This question, from OPP Principal Consultant Katy Lyne, kicked off the development programme for technology marketing specialists bChannels. The company realised that in order to meet their ambitious targets after a period of swift growth, they needed a new leadership framework, and they needed a perspective that came from outside the company.

OPP helped the bChannels leaders to develop a framework, find their definition of success and realise the importance of their own roles within the company.

“There is a clear understanding that [the leaders] have a much bigger impact on the business’s success than they had previously thought. They now see themselves as leaders and influencers, rather than being in functional roles.”  Mark Truby, Group Finance Director, bChannels

Read the case study for the full story on the bChannels leadership development programme.