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Teams, communication and the MBTI instrument
TDC Group is a Danish telecommunications company. It is Denmark’s preferred provider of communication and entertainment at home and on the move, and subsidiary brands such as YouSee, Telmore, Fullrate and Blockbuster provide Danes with fast and easy access to music, movies and TV on all platforms. TDC Business creates growth in large and small businesses, and Norway TDC Group delivers mobile, TV and broadband to Norwegian households through the company Get.
Through time, the HR partners at TDC Group have had a lot of positive experiences with the MBTI instrument. Throughout the organisation and its surroundings there is widespread knowledge about the instrument, and they have received many positive comments on both the facilitation and content. Katrine Frovin Jørgensen speaks about one of its strengths: “It is very concrete and present and it can be related to the individual participants. It is not a theoretical universe. It is about you and me.”
Furthermore, the HR partners agree that the instrument has contributed to the creation of an internal language that is used to talk about differences and preferences. This has formed a productive environment for cooperation, but it also aids the individual’s personal well-being in the workplace. Therefore, use of the instrument is widespread throughout the organisation as leaders and managers who have tried it often want to use it with their own teams.
“Each participant has, to a great extent, become able to put their foot down and specify their needs. In this way they have come closer to each other as a team. They simply dare to be themselves, and they also have the opportunity to articulate what they are not good at – and feel that it is all right,” says Katrinevin Jørgensen.
Katrine Rasmussen continues: “We have also experienced that some people can be more at peace with themselves – ‘It’s OK to be me’ – even though their personal profile might not fit completely with the culture at the organisation as a whole.”
It is very concrete and present and it can be related to the individual participants. It is not a theoretical universe. It is about you and me.
Katrine Frovin Jørgensen, HR Partner. TDC